BRASELTON – Sensing they hadn’t yet caused enough brand confusion, KKR Investment group has diversified into hand tools with the debut of Metabo HT which will operate as a third separate company under the investment firm next to Metabo and Metabo HPT.
“Not to be confused with Metabo or Metabo HPT (which you shouldn’t confuse with Hitachi Power Tools or Hikoki), Metabo HT will have a small space behind the Craftsman rack at Lowe’s and will do the majority of its sales face-to-face via tool truck,” said a spokesperson for Metabo HT at the Metabo HPT headquarters. “The new Metabo HT brand will initially focus on Pro level mechanics hand tools with wrenches, ratcheting wrenches, socket sets, pliers, and hand drivers. Eventually, there will also be a line of high-end tool storage and crossover tools like hammers and specialized pliers. So you’ll have world-class grinders, multi-voltage cordless tools, and quality hand tools at affordable prices all from one name… that’s three different companies.”
A German spokesman for (the original) Metabo refused to comment, only mumbling briefly before punching the wall and collapsing on the floor in a fit of rage.